This is not a secret: there are people out there who offer you to buy Twitter followers... They're easy to find, a quick Google search will turn up dozens of them. Now I would understand if you were wondering if you should or should not give it a try... After all, it looks pretty damn tempting! Thousands of new followers with literally no effort...
But before we start talking about the reasons why buying Twitter followers is a bad idea, first I think we should talk about what you really want... Even if you don't even know it!
A lot of people don't seem to get a proper understanding of what Twitter is. So for starters, Twitter is a social media, and its purpose is to allow you to interact with other people, engage your followers, have a relationship with them.
What are your followers good for?
Some people are on Twitter just for fun, others for business purposes... We'll assume here you're doing business. So what are you supposed to do with your followers, and how can they be of any use to you?
Never forget that your followers are people like you and me. As such, they can be customers - and ultimately, of course, this is what you're looking for - but they are also human beings. With needs, and emotions. They won't buy from you because you tell them to... They'll buy from you if they trust in you! You must give them the kind of information, products and services they're looking for.
How do I know what my followers are looking for?
Now we're really getting into the topic...
It all comes down to the way you've acquired your followers! If you've done this the right way, you should have targeted followers. People you've chosen because of their interests, and who have decided to follow you back because of what you have to offer. This can be automated - if done well - but even if you use a Twitter bot, you should still be picking your potential followers based on what they want, what they say.
So what happens if I buy them?
Assuming you don't simply get scammed - the seller taking your money and not delivering - your new followers will mostly be:
- Bots. These are other marketers, likely pure spammers, who are not even reading what's happening in their accounts (note the S). They are obviously useless to you.
- All kinds of people. Probably bombarded with spam and tired of it. They don't know who you are, and they're not interested in what you have to say or sell.
If we discard the pure bots, and take into account only the real people, you have no guarantee they'll keep following you - it's so easy to hit the unfollow button or even to block someone - or worst, if they're really not interested in what you have to say some may report you for spamming.
Another risk: if your account grows too fast, too soon... You are going to have your account suspended by Twitter.
Buying Twitter followers is a waste of time and money. Don't fall for it. You'd be better off building your followers with more natural methods - you may want to read my Twitter tutorials for this, it will show you how to make targeted searches in order to find the right people to follow in the hopes they'll follow you back. You may also find my article about Twitter automation useful.